Marla Martin, Communications Manager, or Jeff Zipper, Vice President of Communications 407/438-1400, ext. 2326 or 2314

Orlando, Fla., August 2007 -- The latest gadgets and gizmos, motivating advice from leading real estate trainers and a chance to network with other real estate professionals: That's what the Florida Association of Realtors’® (FAR) 2007 Convention & Trade Expo has to offer -- opportunities to get on the real estate fast track, learn new practices and boost business.

This year's event is set for Aug. 22-26 at the Buena Vista Palace Hotel & Spa in Lake Buena Vista near Orlando. FAR's 91st annual convention offers real estate professionals the chance to enhance their real estate business through the best technology tools, sales and marketing techniques, business models and other industry-specific information. The event also gives participants the chance to glean advice from leading real estate trainers and to network with colleagues. Thousands of Realtors from across the state are expected to attend the FAR convention.

Top industry speakers -- such as Nikki Ubaldini, John Crossman, Debra Pestrak and Karen Post, to name a few -- will offer insight into current trends in the real estate market, with more than 25 educational sessions scheduled during the convention. Topics include: tips on getting your listing sold in today’s market; ideas for search engine marketing; how to identify and take advantage of opportunities in changing markets; a discussion of economics, interest rates and the real estate forecast for 2008; the long-range outlook for second homes; and suggestions for getting started in commercial real estate.

Other highlights of the event include: the Trade Expo, where real estate vendors demonstrate the latest products at more than 130 booths; and the Super Sales Day/Annual Awards Luncheon, featuring motivational speaker, author and television personality Les Brown, who delivers a high-energy message on how to shake off mediocrity and strive for greatness. Then there's the excitement of the annual Election Night Dance and Celebration. To register for the FAR convention, call 1-800-669-4327 or register online at http://www.floridarealtors.org/
events_landing.cfm?customel_datapageid_1360=18111. Register on or before Aug. 14; after that date, all registration will be handled by FAR at the convention site.

The Florida Association of Realtors (FAR), the voice for real estate in Florida, provides programs, services, continuing education, research and legislative representation to its 150,000 members in 68 boards/associations.

© 2007 FLORIDA ASSOCIATION OF REALTORS®